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Similac: Trusted Brand for over 90 years.

Similac is a trusted brand of baby formula that has been nourishing babies for over 90 years. It provides complete nutrition for your baby with a blend of essential vitamins and minerals to help support your baby's healthy development.

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Similac is also specially formulated with OptiGRO, our unique blend of brain-nourishing DHA, Lutein, and Vitamin E to support your baby's overall growth and development. Similac is designed for fussier eaters, with a taste that's been specifically designed to be gentler on your baby's delicate tummy. With Similac, you can trust that your baby gets the nutrition they need for healthy growth.

Compare Similac to Other Baby Formula Brands

  • Similac vs Enfamil: Both brands offer milk-based formulas, but Similac features OptiGRO, a blend of DHA, lutein and vitamin E to support baby's brain development, while Enfamil features NeuroPro, a blend of MFGM and Omega-3 fatty acids.
  • Similac vs Gerber: Similac offers milk-based formulas, while Gerber offers soy-based formulas. Similac also offers special OptiGRO blend, while Gerber offers Pro-Sensitive blend.
  • Similac vs Earth's Best: Similac offers milk-based formulas, while Earth's Best offers organic options. Earth's Best also has a variety of organic formulas made with organic grains, fruits, and vegetables.
  • Similac vs Parent's Choice: Similac features OptiGRO, while Parent's Choice offers their own blend of nutrients. Similac also offers a variety of formulas, while Parent's Choice offers more budget-friendly options.
  • Similac vs Kirkland: Similac offers milk-based formulas, while Kirkland is a store-brand formula offered through Costco. Kirkland does not have a special blend of nutrients like Similac does, but it is a more affordable option.

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